Tuesday, May 4, 2010

Week 4.1


One of my earlier projects, this poster was done in my third year of graphic design, while I was still in high school. The idea was to make a poster in Adobe Illustrator for the annual polo event held in Camden.

The first thing that came to mind when I was given the project was class and sophistication, something I associate with polo. That's what led me to use black, red, and gray as a color scheme, as well as the typefaces. But I didn't want to leave it at just words; that would have been boring and gotten no attention, even in passing. Even so, I didn't want to use any photographs. So I ended up going with a flat illustration of polo players instead, with one of them a bleed. I hoped that would give the impression that he was running onto the page that way, and add a little dynamicism to it, too.

Looking at it now, some of the typefaces could stand to be changed. But for one of my only remaining projects from my first three years in graphic design, I like to to think it isn't too bad.

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